Chipotle Mexican Grill, Inc.

Appoints Arlie Sisson to newly formed Chief Digital Officer role to accelerate innovation efforts tied to Recipe for Growth strategy

NEWPORT BEACH, Calif., April 27, 2026 /PRNewswire/ -- Chipotle Mexican Grill (NYSE: CMG) today announced it has appointed Fernando Machado, one of the world's most innovative CMOs, as Chief Brand Officer, effective June 1. In this role, Machado will lead the company's global marketing strategy, brand positioning and customer engagement efforts as Chipotle continues to execute its Recipe for Growth strategy, driving innovation and expanding its global footprint.

Machado spent over seven years as the Chief Marketing Officer at Restaurant Brands International (RBI) across brands like Burger King, Popeyes and Tim Hortons, where he received global recognition for his industry-leading campaigns. He also spent 18 years at Unilever in a series of executive leadership roles across its consumer brand portfolio. In addition, Machado was Chief Marketing Officer at Activision Blizzard, where he spearheaded marketing strategy across its portfolio of major gaming franchises. He currently serves as an Operating Partner at Garnett Station Partners (GSP), a private equity firm focused on franchise, multi-unit and services businesses.

"We are thrilled to welcome Fernando to Chipotle's leadership team," said Scott Boatwright, Chief Executive Officer. "His proven track record in building iconic brands, driving category-defining innovation, and leading customer-centric marketing strategies positions him to elevate our brand, deepen guest loyalty, highlight the value of our real food, and accelerate our long-term growth."

Machado added, "Chipotle has built one of the most distinctive and culturally relevant brands in the industry, and I look forward to building on that strong foundation through authentic storytelling, focused product development, and meaningful guest experiences."

Machado, Ad Age's 2020 CMO of the Year and a Forbes Top 3 Most Influential CMO globally, has a proven track record with numerous accolades for his breakthrough and innovative marketing campaigns. He holds a bachelor's degree in mechanical engineering from Universidade Estadual de Campinas (UNICAMP) and an MBA from INSEAD Business School. He also serves on the board of Braze, the comprehensive customer engagement platform connecting brands and consumers.

Fueling digital growth

To accelerate its approach to technology and innovation, Chipotle named Arlie Sisson as Chief Digital Officer, reporting to Curt Garner, President, Chief Strategy and Technology Officer. Most recently, Sisson served as Senior Vice President, Global Head of Digital, Commercial Services at Hyatt Hotels, where she led a global organization across product, design, engineering, loyalty, analytics, digital strategy and more. Before Hyatt, Sisson was the Founder and Chief Executive Officer of UpPurpose, a privately funded, software-as-a-service (SaaS) company she built from the ground up. Prior to that, she held senior leadership roles at Condé Nast and Marriott (Starwood) Hotels, where she helped drive digital revenue growth and led mobile strategy initiatives.

Garner stated: "Sisson is a proven leader with a deep understanding of how technology can elevate both the guest and team member experience. In this newly established role, she will help advance our digital strategy, grow loyalty, strengthen how we operate across our restaurants, and unlock new opportunities to innovate at scale. Sisson's leadership will be instrumental as we continue to evolve our capabilities, drive greater efficiency, and deliver best-in-class technology that supports our teams and enhances every interaction with our brand."

"I'm thrilled to join Chipotle at such a dynamic moment in its journey," added Sisson. "The brand's commitment to real ingredients, operational excellence, and a differentiated guest experience creates a powerful foundation for continued digital advancement. I look forward to partnering with our teams to introduce new solutions that drive long-term growth."

About Chipotle

Chipotle Mexican Grill, Inc. (NYSE: CMG) is cultivating a better world by serving responsibly sourced, classically-cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. There are over 4,000 restaurants as of December 31, 2025, in the United States, Canada, the United Kingdom, France, Germany, and the Middle East, and it is the only restaurant company of its size that owns and operates all its restaurants in North America and Europe. With over 130,000 employees passionate about providing a great guest experience, Chipotle is a longtime leader and innovator in the food industry. Chipotle is committed to making its food more accessible to everyone while continuing to be a brand with a demonstrated purpose as it leads the way in digital, technology and sustainable business practices. For more information or to place an order online, visit chipotle.com.

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SOURCE Chipotle Mexican Grill

• After debuting in 2025, Chipotle Honey Chicken became Chipotle's best-selling limited-time offering
• All guests in North America and Europe can order the protein starting April 28
• Chipotle Honey Chicken is available in Chipotle's High Protein Cup for the first time

NEWPORT BEACH, Calif., April 21, 2026 /PRNewswire/ -- Chipotle Mexican Grill (NYSE: CMG) today announced the return of Chipotle Honey Chicken, which debuted in 2025 as the brand's best-performing limited-time offering and quickly became a fan favorite, driving record demand. The protein will be available in restaurants across the U.S., Canada, the U.K., France and Germany beginning April 28.

Made with freshly grilled chicken, marinated with smoky chipotle peppers and finished with a touch of pure honey, Chipotle Honey Chicken delivers a bold, balanced flavor that hits heat first, then sweet—a craveable combination that captures the energy of early summer in every bite.

For photo and video assets of Chipotle Honey Chicken, see here: https://www.dropbox.com/scl/fo/komd3e32kfoeofo2ady2u/ANCelcZ74_ob-hw9euZjul8?rlkey=wdo1ovz5g5qsjm8vgstbdp0x1&st=mzmvadx8&dl=0

A Flavor Trend Meets the Moment 

Chipotle Honey Chicken sits at the center of one of the fastest-growing flavor trends in food: "swicy." Sweet meets spicy. Heat meets honey. It's everywhere, from social feeds to restaurant menus.

But Chipotle's take stands apart—bringing this bold flavor to life with real ingredients, freshly prepared and made without artificial colors, flavors or preservatives. At its core are two signature ingredients—chipotle peppers and a touch of pure honey—creating a smoky, subtly sweet flavor that is distinctly Chipotle.

When it launched in 2025, the protein delivered the highest order rates of any limited-time offering in Chipotle's history.

"Chipotle Honey Chicken set a new standard for our limited-time offerings, and guests started asking for it back almost immediately," said Stephanie Perdue, Interim Chief Marketing Officer. "It's proof that when we get flavor and timing right, we create something fans can't stop thinking about."

A New Way to Experience Chipotle Honey Chicken

For the first time, guests can enjoy Chipotle Honey Chicken in Chipotle's High Protein Cup, offering a new, protein-forward way to customize their order. 

Its return also continues Chipotle's momentum in menu innovation, following the recent return of Chicken al Pastor and introduction of Cilantro Lime Sauce earlier this year, and signals a broader push to bring more craveable, culturally relevant flavors to the menu in 2026.

For guests trying Chipotle Honey Chicken for the first time, Nevielle Panthaky, Senior Vice President of Culinary at Chipotle, recommends ordering a Chipotle Honey Chicken bowl with white rice, black beans, light roasted chili-corn salsa and guac.

Turning Up the Heat with a $0 Delivery Fee

To celebrate the return, Chipotle is offering a $0 delivery fee¹ on Chipotle Honey Chicken orders placed through the Chipotle app, Chipotle.com and Chipotle.ca from April 28 through May 11.

1 – Higher menu prices are charged for delivery; additional service and other fees are applied at checkout as well (except in CA, CO, MA, MN and VA). Available April 28 through May 11 only, within Chipotle's delivery areas from participating U.S. and Canada locations, during normal operating hours for such locations. Purchase of Chipotle Honey Chicken entrée required. Minimum order $10 USD / $12 CAD excluding tax and fees; maximum item numbers apply as well. Deliveries and redemptions are subject to availability. Offer is not valid on catering or Burritos by the Box orders. Redemptions of Chipotle Rewards and other promotional offers may be included in a qualifying delivery order but do not count towards minimum purchase requirements. Valid only on Chipotle website or the Chipotle app; not valid on orders placed via third-party delivery platforms. Chipotle reserves the right to modify or terminate this offer at any time without notice. Additional restrictions may apply; void where prohibited.

About Chipotle

Chipotle Mexican Grill, Inc. (NYSE: CMG) is cultivating a better world by serving responsibly sourced, classically-cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. There are over 4,000 restaurants as of December 31, 2025, in the United States, Canada, the United Kingdom, France, Germany, and the Middle East and it is the only restaurant company of its size that owns and operates all its restaurants in North America and Europe. With over 130,000 employees passionate about providing a great guest experience, Chipotle is a longtime leader and innovator in the food industry. Chipotle is committed to making its food more accessible to everyone while continuing to be a brand with a demonstrated purpose as it leads the way in digital, technology and sustainable business practices. For more information or to place an order online, visit chipotle.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/chipotle-kicks-off-the-summer-season-with-the-return-of-highly-popular-chipotle-honey-chicken-302747918.html

SOURCE Chipotle Mexican Grill