Tobii AB

Tobii AB is a global leader in eye-tracking technology and solutions. The company focuses on developing cutting-edge systems that allow devices to capture and measure eye movement, enhancing human-computer interaction. The primary purpose of Tobii's technology is to provide insights into user behavior, making it invaluable across various sectors, including healthcare, market research, and consumer electronics. Notably, Tobii's solutions are widely used in assistive technology, providing communication aids for individuals with disabilities, thus enhancing accessibility. In market research, Tobii's eye-tracking tools enable brands to understand consumer attention and engagement with products and advertising. Additionally, in the realm of gaming and virtual reality, its technology offers immersive and intuitive experiences by integrating eye movement into the game control mechanics. Established as a market pioneer, Tobii continues to have a significant impact on industries by offering innovative solutions that drive technological advancement and accessibility across the globe.