LPL Financial Holdings Inc.

SAN DIEGO and SUMMIT, N.J., Feb. 18, 2026 /PRNewswire/ -- LPL Financial Holdings Inc. (Nasdaq: LPLA) ("LPL Financial" or "LPL"), a leading wealth management firm, and Simplicity Group ("Simplicity"), a leading insurance partner for advisors, financial institutions, and consumers, today announced a strategic agreement that will expand insurance capabilities and support for LPL advisors.

Effective May 1, 2026, Simplicity will become LPL's preferred Brokerage General Agency, providing advisors with advanced technology, comprehensive insurance resources, and elevated service experiences for clients seeking protection solutions.

Through this relationship, LPL advisors who choose to use Simplicity will gain access to a broad suite of offerings, including dedicated wholesale and point‑of‑sale support, fully integrated end‑to‑end solutions, and advanced planning expertise for high‑net‑worth clients.

"We regularly assess and evolve our product ecosystem to ensure we are investing in what matters most to advisors, institutions and investors," said Cheri Belski, EVP, Investment Solutions at LPL Financial. "By partnering with Simplicity, we are accelerating access to top‑tier insurance resources while staying focused on our strategy: delivering the best solutions through strong, specialized partners."

"This strategic relationship with LPL enables us to deliver a comprehensive suite of insurance services and technology to support advisors in addressing their clients' protection needs," said Bruce Donaldson, Partner and CEO, Simplicity. "We look forward to bringing the full strength of our national platform to LPL advisors and their clients across the country."

As part of the agreement, LPL will transition its existing internal LPL Insurance Associates business to Simplicity, creating a unified and seamless experience for advisors and their clients.

"This strategic shift allows LPL to reinvest in what delivers the greatest value—giving advisors and institutions more flexibility, improved features, and deeper support, while ensuring we continue providing the high‑quality service they expect, without compromise," added Belski.

About LPL Financial  

LPL Financial Holdings Inc. (Nasdaq: LPLA) is among the fastest growing wealth management firms in the U.S. As a leader in the financial advisor-mediated marketplace, LPL supports over 32,000 financial advisors and the wealth management practices of approximately 1,200 financial institutions, servicing and custodying approximately $2.4 trillion in brokerage and advisory assets on behalf of approximately 8 million Americans. The firm provides a wide range of advisor affiliation models, investment solutions, fintech tools and practice management services, ensuring that advisors and institutions have the flexibility to choose the business model, services, and technology resources they need to run thriving businesses. For further information about LPL, please visit www.lpl.com.  

Securities and advisory services offered through LPL Financial LLC ("LPL Financial") or its affiliate LPL Enterprise, LLC ("LPL Enterprise"), both registered investment advisers and broker-dealers. Members FINRA/SIPC.  

Simplicity Group and LPL Financial are separate entities.

Throughout this communication, the terms "financial advisors" and "advisors" are used to refer to registered representatives and/or investment advisor representatives affiliated with LPL Financial or LPL Enterprise. 

We routinely disclose information that may be important to shareholders in the "Investor Relations" or "Press Releases" section of our website. 

About Simplicity Group

Simplicity is the leading partner for advisors, financial institutions, and consumers by delivering the best combination of wealth accumulation and financial protection products that meet the needs of a consumer-oriented holistic financial plan. As one of the fastest growing partnerships in the financial services industry, Simplicity offers an unrivalled array of tools and technologies to grow and protect wealth, which can be accessed through affiliation, outsourcing, or joining the partnership. In an ever-changing environment, Simplicity's commitment to working in our clients' best interest is unwavering and has always been anchored to our commitment to Education, Value, and Partnership. For more information, please visit: www.simplicitygroup.com and follow the Company on LinkedIn.

MEDIA CONTACTS

Denielle Webb, Simplicity Group – P: 347-204-7181 / E: denielle.webb@simplicitygroup.com

LPL Media Relations - media.relations@lplfinancial.com 

LPL Investor Relations - investor.relations@lplfinancial.com 

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SOURCE SIMPLICITY FINANCIAL MARKETING

NEW YORK and MORRISTOWN, N.J., Nov. 20, 2025 /PRNewswire/ -- Republic Capital Group ("Republic"), a leading investment bank specializing in strategic and financial advisory services for wealth and asset management firms and their clients, today announced that it served as the investment banking advisor to Private Advisor Group, with $41.3 billion in AUM, as LPL Financial Holdings Inc. (Nasdaq: LPLA) (together with its subsidiaries, including LPL Financial LLC, "LPL Financial" or "LPL") acquires a minority ownership stake, marking a new chapter in their nearly three-decade relationship. The investment strengthens the strategic ties between the organizations and supports Private Advisor Group's long-term strategy of driving advisor growth, innovation, enhanced service, and operational excellence.

With LPL joining Merchant Investment Management ("Merchant") as a minority owner, alongside six legacy shareholders, Private Advisor Group broadens its ownership structure in a way that reinforces stability while enhancing the firm's ability to meet the evolving needs of its advisor community and their clients. The collaboration among the firms includes plans to expand programs and resources across areas such as practice management, business continuity, and succession planning—critical components in helping advisors build enduring enterprises.

Adam Schorr, Chief Financial Officer at Private Advisor Group shared, "Republic Capital Group has continually demonstrated strong due diligence and sound guidance. Their disciplined approach aligns well with our philosophy of making informed, well-supported decisions on behalf of the advisors we serve."

John Langston, Founder and CEO at Republic said, "Congratulations to the Private Advisor Group leadership team on achieving this significant event with LPL!  This alignment positions both firms to achieve much more in the days ahead."  

"It has been an honor to have served as advisors to Private Advisor Group to achieve this successful outcome with LPL. This is a milestone event in the industry, and we look forward to seeing their continued success with this partnership.", said Blake Cargill, Partner and Managing Director at Republic.

Over the past several years—and particularly since partnering with Merchant in 2021— Private Advisor Group has increased its investment in technology, talent, and operational infrastructure, reflecting its advisor-first philosophy. These efforts include initiatives that create a more robust platform for financial advisors seeking both growth and long-term sustainability.

Private Advisor Group will continue to operate as an independent firm under its established brand, while drawing on the complementary strengths of LPL and Merchant to unlock future opportunities and expand support for its advisor community.

About Republic Capital Group:

Republic Capital Group, led by CEO and Founder John Langston, specializes in providing investment banking services to the RIA, asset, and wealth management communities and their clients. Republic partners with firms at the forefront of M&A activity and active participants in the transformation of the industry. Republic is headquartered in New York, with locations in Dallas, Chicago, San Antonio, Houston, Orlando, and West Palm Beach. 

For more information, please visit  republiccg.com  and follow Republic Capital Group on LinkedIn.

Media Contact:

Carrie Massey

cmassey@republiccg.com

Private Advisor Group's $ 41.3 Billion in AUM refers to assets under management as of June 30, 2025.

Republic Capital Group Holdings, LLC ("RCG") member of FINRA/SIPC.

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SOURCE Republic Capital Group