Swiggy Ltd.

BENGALURU, India, Sept. 3, 2025 /PRNewswire/ -- Swiggy (Swiggy Ltd), (NSE: SWIGGY) (BSE: 544285), India's pioneering on-demand convenience platform, has announced the expansion of Campus Streaks, an innovative campaign aimed at tapping into the strong student community culture existing in colleges. After a successful pilot, the initiative has now been scaled to 4,800+ campuses in 310 cities of which 2,800 colleges are in non-metros such as Bhopal, Patiala, Vellore, and Mangaluru which are fast catching up on food ordering trends.

Campus Streaks is designed for collaboration with speed. Twice a week every campus that participates in Campus Streaks is given a 24-hour food order target. When the students collectively meet the target, everyone who ordered on that day wins up to INR 75 in swiggy cash which they can use on their next order. It is like a food challenge where the entire campus plays together—and wins together.

Talking about the same, Deepak Maloo, Vice President – Food Strategy, Customer Experience & New Initiatives, Swiggy, explained, "We've seen an incredible level of organic engagement with students actively referring Campus Streaks within their social networks at colleges and hostels. This is testimony to the power of peer influence: one student's decision to order often becomes a catalyst for the entire group!"

Swiggy shared some key highlights from Campus Streaks program:

• Campuses with the biggest spikes in food orders on Streak days
  
  Osmania Medical College (Hyderabad), Nirma University (Ahmedabad), AIIMS (Raebareli), IIITM (Gwalior) and IIFT (Kolkata)
• Campuses that made the most of streaks, hitting targets consistently
  
  Students at IIM Ahmedabad, SPJIMR & Bhavans College Mumbai, NIT Warangal, NIT Jamshedpur, Geetanjali University Udaipur, Thapar Institute of Engineering & Technology Patiala
• Campuses with the most monthly cashback earnings - ₹1.5 lakh+ cashback every month per campus
  
  IIT Bombay, IIT BHU Varanasi, KIIT University Bhubaneswar, AIIMS New Delhi and BITS Pilani Goa

Campus Streaks' referral option ensures that students can seamlessly bring friends onboard, amplifying participation and boosting their chances of achieving streak targets. Elaborating further, Mr Maloo shared, "The campaign is being perceived as a community challenge which is a 'value-for-money hack,' and that insight is fueling a very strong, authentic word-of-mouth effect."

How to be a part of Campus Streaks ?

Simply write to swiggyforstudents@swiggy.in with your college details and activate Campus Streaks on your campus.

About Swiggy

Swiggy is India's pioneering on-demand convenience platform, catering to millions of consumers each month. Founded in 2014, its mission is to elevate the quality of life for the urban consumer by offering unparalleled convenience, enabled by 5.4 lakh delivery partners. With an extensive footprint in food delivery, Swiggy collaborates with over 2.5 lakh restaurants across ~718 cities. Instamart, its quick commerce platform operating in 120+ cities, delivers groceries and other essentials across 20+ categories in 10 minutes. Fueled by a commitment to innovation, Swiggy continually incubates and integrates new services like Swiggy Dineout and Swiggy Scenes into its app, as well as creating standalone offerings like Snacc and Pyng for opening up new market segments. Leveraging cutting-edge technology and Swiggy One, the country's only membership program offering benefits across food, quick commerce and dining out, Swiggy aims to provide a superior experience to its users.

For more details, please visit our website: www.swiggy.com/corporate/

Logo: https://mma.prnewswire.com/media/2741816/Swiggy_Food_Logo.jpg

View original content:https://www.prnewswire.com/in/news-releases/swiggy-expands-campus-streaks-a-new-initiative-that-provides-a-fun-way-for-college-students-to-order-and-win-together-302545065.html

BENGALURU, India, Aug. 14, 2025 /PRNewswire/ -- Swiggy (Swiggy Ltd) (NSE: SWIGGY) (BSE: 544285), India's pioneering on-demand convenience platform, today announced that it has rapidly expanded its Students Rewards Program to reach 3 lakh college students across 3,500 campuses within three months of launch. Additionally, the company shared that it has introduced sign up via physical College ID card for students. This upgrade ensures that students without a college email id can also avail the benefits of the Students Rewards Program. Students can simply search for the phrase "Identity card" on the app, upload a photo of their valid student ID card and get started.

For students, the benefits are designed to make every meal and grocery run lighter on the pocket. With Swiggy One Lite available at just ₹1 for three months, they can enjoy up to 67% off on food delivery orders, flat INR 225 off on select food orders, and flat INR 50 off on Instamart purchases. Dining out becomes even more affordable with an extra 20% off on restaurant bills, and those paying via BHIM can get an additional INR 40 off, making everyday cravings and essentials more budget-friendly.

From engineering labs to hostel corridors, food is a great unifier for students. We have seen some interesting trends over the last 3 months of the Students Rewards Program being live. While order volumes were highest in the metro cities, interestingly, more than one third of students who enrolled for the Students Rewards Program were from emerging towns like Manipal, Patiala, Dehradun and Mangaluru - marking popularity of this Rewards Program beyond metros.

Reflecting on the rapid growth of the program, Deepak Maloo, Vice President – Food Strategy, Customer Experience & New Initiatives, Swiggy, said "The Student Rewards Program is a key part of Swiggy's larger effort to deliver greater value and convenience to young consumers. By expanding access to students who may not have a college email ID but can verify their identity with a valid college ID card, we aim to make the program even more inclusive and impactful—while deepening our presence across India's vibrant college ecosystem."

To know more about the College ID verification, please visit this link-

https://blog.swiggy.com/swiggy-catalyst/sign-up-for-the-swiggy-student-rewards-program-with-your-college-id-card-now/

Swiggy Unveils Its First-Ever College Rankings 2025

In addition to this, Swiggy tapped into the pulse of students' food preferences across 8000 campuses and unveiled its first-ever College Rankings 2025. From midnight munchies to biryani binges, here's how students across India are making food a serious part of their college routine.

• VIT Vellore, AIMS New Delhi, and IIT Madras were Snack Lovers' Paradise with the highest snack orders.
• ISB Hyderabad, PGIMER Delhi, and Dr. DY Patil Medical College Pune topped the charts for protein-rich meals.
• Burgers continued to be amongst the favourites. The highest number of burger orders came from KIIT Bhubaneswar, IIT Bombay and IIT BHU Varanasi.
• The colleges with the most biryani orders were NIT Warangal, University of Hyderabad, Osmania University in Hyderabad, BITS Pilani Goa, and IIIT Hyderabad.
• Students of IIT Bhilai, BITS Pilani Hyderabad and Malla Reddy College Hyderabad clocked highest meals items in a single order.
• Thapar Institute (Patiala), IIIT (Hyderabad) and IIT (Kharagpur) redeemed the most Swiggy coupons.

You can view the college rankings here.

About Swiggy:

Swiggy is India's pioneering on-demand convenience platform, catering to millions of consumers each month. Founded in 2014, its mission is to elevate the quality of life for the urban consumer by offering unparalleled convenience, enabled by 5.4 lakh delivery partners. With an extensive footprint in food delivery, Swiggy collaborates with over 2.5 lakh restaurants across ~718 cities. Instamart, its quick commerce platform operating in 124 cities, delivers groceries and other essentials across 20+ categories in 10 minutes. Fueled by a commitment to innovation, Swiggy continually incubates and integrates new services like Swiggy Dineout and Swiggy Scenes into its app, as well as creating standalone offerings like Snacc and Pyng for opening up new market segments. Leveraging cutting-edge technology and Swiggy One, the country's only membership program offering benefits across food, quick commerce and dining out, Swiggy aims to provide a superior experience to its users. 

For more details, please visit our website: www.swiggy.com/corporate/

Logo: https://mma.prnewswire.com/media/2741816/5439764/Swiggy_Food_Logo.jpg

View original content:https://www.prnewswire.com/in/news-releases/swiggys-students-rewards-program-crosses-3-lakh-enrollments-signing-up-now-made-easier-with-valid-physical-college-id-302530176.html