Highlight Event and Entertainment AG

Highlight Event and Entertainment AG is a Switzerland-based holding company specializing in the production, distribution, and marketing of films, sports, and entertainment events. Through its subsidiaries and affiliates, the company operates across several segments, including film production and distribution, rights management, and the staging of major international sporting and cultural events. Notably, the company manages marketing and media rights for high-profile competitions such as the UEFA Champions League, UEFA Europa League, and the Eurovision Song Contest, and it also organizes large-scale events like the World Boxing Super Series. In addition, Highlight Event and Entertainment AG is active in digital transformation services, betting, gaming, and the development of software and database solutions for event management. Its activities impact the broader media, entertainment, and sports industries throughout Switzerland, Germany, wider Europe, and globally. By orchestrating content production, event marketing, and media rights exploitation, Highlight Event and Entertainment AG serves as a key connector in the value chain between content creators, event organizers, and audiences worldwide.