Reply S.p.A.

CHICAGO, March 18, 2026 /PRNewswire/ -- Reply [EXM, STAR: REY] today announced a new partnership agreement with AI leader Mistral AI aimed at accelerating the adoption of local, customizable, secure and enterprise-grade generative AI solutions at scale.

At the core of the collaboration is a shared vision of frontier AI, designed to enable organizations to adopt AI solutions while ensuring data control, protection of sensitive information, compliance with regulatory requirements and deployment on European infrastructures.

By combining Mistral AI's high-performance AI models with Reply's expertise in designing and customizing Large Language Models using proprietary and domain-specific data, organizations in highly regulated sectors - such as public administration, defense, financial services, healthcare, telecommunications, and energy & utilities - can deploy tailored AI solutions that integrate seamlessly with existing systems. These solutions support the transformation of operational processes, enhance decision-making and deliver measurable business value, while ensuring the highest standards of security, data sovereignty and compliance.

A second core pillar of the Reply–Mistral AI collaboration is advanced AI model customization. Reply will become a Mistral Forge global launch partner, enabling its teams to design and train Large Language Models on proprietary and specialized datasets tailored to complex, data-intensive domains and ready for operational use.

Under this agreement, both companies are collaborating with the Austrian Academy of Sciences, focusing on the creation of a customized Large Language Model for the Greek language, spanning ancient, medieval, and modern texts. The model is designed to support researchers working with ancient Greek sources by providing advanced text search and text completion capabilities. It is trained on a highly specialized corpus that includes published ancient Greek literature, digitized inscriptions and papyri from multiple collections and selected modern Greek texts, curated from publicly available and scholarly sources. Within this initiative, Reply and Mistral AI collaborate on the training and evaluation of the model to ensure accuracy, reliability and practical relevance, demonstrating how sovereign AI infrastructures and advanced model customization capabilities can be effectively combined even in highly specialized and data-intensive domains.

"The integration of the Mistral AI ecosystem with Reply's experience in developing AI solutions tailored to specific business processes will enable organizations to deploy custom, secure and governable models, designed to ensure data sovereignty and data protection, that integrate seamlessly into existing operational workflows and scale reliably within enterprise architectures." said Filippo Rizzante, CTO of Reply.

Mistral AI's Chief of Revenue Marjorie Janievicz said: "We are proud to partner with Reply. Together, we will help organizations deploy AI that meets their needs for performance, control, and customization."

Through this collaboration, Reply and Mistral AI provide a trusted and secure environment on European infrastructures, accelerating the adoption of advanced AI solutions while enabling organizations with stringent regulatory, privacy and data protection requirements to fully leverage generative AI.

Reply

Reply [EXM, STAR: REY, ISIN: IT0005282865] specializes in the design and implementation of solutions based on new communication channels and digital media. As a network of highly specialized companies, Reply supports major industrial groups in the telecom and media; industry and services; banking and insurance and public sectors in defining and developing business models enabled by the new paradigms of AI, cloud computing, digital media and the internet of things. Reply's services include: consulting, system integration and digital services. www.reply.com

Mistral AI

Mistral AI is a pioneer company in generative artificial intelligence, empowering the world with the tools to build and benefit from the most transformative technology of our time. The company democratizes AI through high-performance, optimized, and cutting-edge open-source models, products and solutions as well as end-to-end infrastructure with Mistral Compute. Headquartered in France and independent, Mistral AI defends a decentralized and transparent approach to technology, with a strong global presence in the United States, United Kingdom, and Singapore. Learn more at www.mistral.ai

Media Contacts:

Reply

Fabio Zappelli

f.zappelli@reply.com

Tel. +390117711594

Irene Caia

i.caia@reply.com

Tel. +3902545761

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CHICAGO, March 13, 2026 /PRNewswire/ -- Reply [EXM, STAR: REY] will present at NVIDIA GTC from 16 to 19 March 2026 in San Jose, California, how companies can optimize real production and logistics processes, scale robotics and sustainably increase industrial performance using digital twin technology and physical AI. The conference is regarded as the most important international meeting point for AI developers, researchers and decision makers. This year, more than 30,000 participants from over 190 countries are expected to attend.

The focus will be on two concrete use cases that demonstrate how the digital and physical worlds can be effectively integrated in industrial environments: a development approach for self-learning edge AI in manufacturing and logistics, and an intelligent robot coordination system developed for the Otto Group.

On 17 March, Reply will present the solution "The AI Fast Lane for the Industrial Edge powered by NVIDIA on AWS" at the AWS stand #921, kiosk #7, from 3:00 to 5:00 p.m. The application validates and optimizes AI models on autonomous, connected edge devices such as robotic arms or mobile robots. It processes sensor data in real time, identifies performance gaps and automatically initiates retraining when required. A human in the loop approach ensures model quality. By integrating NVIDIA Omniverse with Isaac Sim, digital twin simulations are incorporated directly into the development process, allowing continuous improvements to be tested and efficiency gains to be validated using synthetic data. In this way, Reply addresses a key challenge for industry: enabling AI systems to learn in the field without interrupting operations.

From 16 to 19 March, Google and Reply jointly presents a solution for intelligent robot coordination combined with cloud-based robot simulation at the Google stand #513, kiosk #4. In this setup, NVIDIA Isaac Sim runs directly on Google Cloud G4 instances. This makes it possible to create highly precise digital twins of complex logistics environments without local workstations and to simulate and train diverse robot fleets on this basis. As a result, the validation process can be significantly accelerated before the systems are deployed in real environments.

The Otto Group will demonstrate how intelligent robot coordination works in practice on 17 March. Roboverse Reply has implemented a digital twin for the company that precisely replicates the warehouse, all robotic systems and their interactions. A robotic coordination layer connects this digital twin with fleet management and the warehouse management system. The result is centralized fleet coordination, predictive layout simulation and optimized processes even during peak periods. The Otto Group will present the project on 17 March from 3:00 to 3:40 p.m. in the session "Leverage Physical AI to Simulate and Orchestrate Robotic Fleets for Retail Fulfilment Centers."

By attending NVIDIA GTC, Reply is showcasing how digital simulation and physical automation are already being integrated in practice. Projects for the Otto Group and the industrial edge domain show how physical AI and precise digital twins work together to create new opportunities for industrial value generation.

Reply

Reply [EXM, STAR: REY] specializes in the design and implementation of solutions based on new communication channels and digital media. Reply is a network of highly specialized companies supporting key industrial groups operating in the telecom and media, industry and services, banking, insurance and public administration sectors in the definition and development of business models enabled for the new paradigms of big data, cloud computing, digital media and the Internet of Things. Reply services include: Consulting, System Integration and Digital Services. www.reply.com

Media contact

Reply

Fabio Zappelli

f.zappelli@reply.com

Tel. +39 0117711594

Anusha Shankar

a.shankar@reply.com

Tel. +1 (855) 864-9929

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